June, 2010 – In celebration of the world’s greatest sporting event, and the United States’ valiant effort therein, Soccer for Peace hosted a World Cup viewing party on June 12th, 2010. Some 400 soccer fans came together at the Maritime Hotel Cabanas to watch the highly anticipated U.S. vs. England match broadcast live from South Africa. While cheering on the U.S.A., guests enjoyed margaritas and beer thanks to generous donations by Jose Cuervo and Brooklyn Brewery
The sold-out event, organized by chairperson Erica Martin with the help of Sarah McClutchy and Irene Kim, was sponsored by Jose Cuervo and was a stunning success. With the initial target of raising $20,000, the party exceeded its fundraising goal by some 30%. Contributing to the event’s financial success, Christina Hsu of Diageo presented a most generous donation of $5,000 from Diageo on behalf of Jose Cuervo.
Soccer for Peace founder Ori Winitzer accepted the check at half-time, saying, “We are extremely grateful to Jose Cuervo whose generosity directly enabled this event and thus the meeting of tens if not hundreds of Jewish and Arab kids in the Middle East. Moreover, we are extremely thankful of our local fan base whose ongoing support and spirit, as demonstrated today, continues to carry the organization.”
Additionally, guests received gift bags donated by Redken while lucky trivia winners also received soccer apparel provided by One Love FC. Impassioned by the U.S.’s 1-1 “victory” over England, guests were in high spirits throughout the party as they celebrated the World Cup and ultimately the healing power of soccer. Funds raised from the party directly supported Soccer for Peace’s activities in the Middle East, including its annual summer camp which kicked off three weeks later. The Soccer for Peace team is thrilled by the inspiring turnout of the World Cup party and is looking forward to hosting its annual gala party in 2011!